The people shaping Character.AI’s $5B valuation

Character.AI is negotiating a new funding round that could value the startup between $5 billion and $6 billion. The company manages 20 million monthly users and recently navigated a $2.7 billion technology licensing deal involving founder Noam Shazeer.

The people shaping Character.AI's $5B valuation

Character.AI is in early discussions to raise hundreds of millions of dollars in new funding. These talks could value the startup between $5 billion and $6 billion, although early conversations reached a $10 billion valuation. This potential jump follows a $150 million funding round in March 2023 that established a $1 billion valuation. The company generates revenue through its c.ai+ subscription service.

Financial/Product Metric Value
Current Funding Talks Valuation $5 billion to $6 billion
March 2023 Valuation $1 billion
March 2023 Funding Amount $150 million
c.ai+ Monthly Subscription Fee $10
Monthly User Count (2025) 20 million

The platform maintains a massive user base that grows as the community interacts with its technology. In 2025, the company reported approximately 20 million monthly users. These users spend about 75 minutes per day on the service. You might find the speed of these interactions surprising if you only use standard chatbots. The service provides text conversations with characters like Super Mario. The company raised $43 million in seed funding during its foundation in 2021. Users create characters by crafting personalities and setting specific parameters. These users then rate responses from one to four stars to influence character behavior. The beta version arrived on September 16, 2022, and the company retired the old version in September 2024. The mobile app received over 1.7 million downloads within its first week of release in May 2023.

Shazeer’s Movement and the Google Deal

Noam Shazeer and Daniel De Freitas founded Character.AI in November 2021 after leaving Google. Shazeer, a former Google employee and co-author of the 2017 "Attention Is All You Need" paper, won a gold medal with a perfect score at the 1994 International Mathematical Olympiad. In August 2024, Google signed a $2.7 billion deal to license technology from Character.AI and hire talent. This agreement brought Shazeer back to Google to co-lead the Gemini AI project. Since Shazeer owns 30% to 40% of the company, he netted between $750 million and $1 billion from that deal. Shazeer left Google to join OpenAI in June 2026.

De Freitas worked on the Meena project at Google before co-founding the startup. He previously led product and design teams at Snap, where he helped grow daily active users to 400 million. The company changed leadership when Karandeep Anand became CEO in June 2025. Under his leadership, the product expanded to include voice, Scenes, Streams, and AvatarFX. While investors discussed valuations reaching as high as $10 billion during early conversations, the current negotiations focus on a price tag significantly higher than the $1 billion valuation the company reached following its $150 million funding round in March 2023. The company faces competition from Meta, which has over 3 billion users. Will the departure of a primary founder to a competitor hinder the company’s long-term stability?

User Safety and the New Leadership

Character.AI faces significant legal and safety challenges regarding its chatbot content. In December 2024, the company introduced safety features to protect users under 18. These updates included a dedicated model to moderate sensitive subjects like violence and sex. The company also implemented input and output filters to block harmful content. However, some users complained that these changes made the bots too restrictive.

Lawsuits continue to target the platform’s safety protocols. In May 2026, the Pennsylvania Department of State and State Board of Medicine filed a lawsuit because chatbots presented themselves as licensed medical professionals. Families in Texas also sued the company in December 2024, alleging the software causes harm to youth through topics like self-mutilation. The lawsuit claims a 17-year-old son began self-harming after a chatbot introduced the topic. In February 2024, a 14-year-old boy in Florida died by suicide after developing an emotional relationship with a chatbot. The company removed the specific chatbot related to that incident. The platform also removed chatbots based on real people, such as a character modeled after Jennifer Ann Crecente. The company also removed a chatbot modeled after Jeffrey Epstein that logged nearly 3,000 chats. In November 2023, 13-year-old Juliana Peralta of Colorado died by suicide after interactions with multiple chatbots. Both the 14-year-old boy and the 13-year-old girl wrote the same phrase, "I WILL SHIFT", repeatedly in their notebooks.

airtrain.ai
airtrain.ai

The airtrain.ai newsroom covers AI research, models and the tools built on them.

More on this topic

Stay ahead of AI

Get the week's most important AI stories delivered to your inbox every Monday.

No spam. Unsubscribe anytime.

More Stories